| What is an e-PRO and
why should you use one?
When you're on the Internet, you don't have time
to waste on endless searches for useful real estate information.
You want to get things done quickly and
without hassle. So chances are you'd like a real estate agent
who
- Answers e-mail promptly and professionally.
- Respects your on-line privacy.
- Offers home listings and other Internet tools to help you
find or market a home.
Enter the e-PRO.
An e-PRO is a REALTOR® who has successfully completed the
e-PRO training program for real estate
professionals. Endorsed by the National Association of
REALTORS®, the e-PRO course teaches professionals the nuts
and bolts of working with real estate on-line:
Web sites, e-mail, on-line tools, and most
of all, what today's consumer really wants.
What does all this mean to you? There are several benefits of
working with a certified Internet
professional.
More privacy. Are you reluctant
to give out contact information through the Web for fear
of being pestered or spammed? e-PROs understand. They've learned
the Web isn't just a place to do business;
you need information from someone you can trust.
That's why e-PRO's respect your privacy. They respond quickly
to your questions, but don't send you unwanted communication.
And they protect your personal
information.
Less hassle. Tired of struggling
to find information? e-PROs are more likely to have access
to the latest Internet utilities, making your life easier. These
tools may include:
- On-line home tours
- Instant access to comprehensive neighborhood data
- Extensive property listings
- Immediate e-mail notification of just-listed homes meeting
your criteria
- Referral networks and on-line forums, where e-PROs can
quickly find
- information — even potential buyers — from other e-PROs
- Newsletters on current real estate conditions in your area
- Electronic faxes sent to you by e-mail
- Advanced software, PDAs, and laptops to find you answers
on the spot
The result: you get more information, more easily. With
electronic files, you have less paperwork
to deal with. And since your agent uses e-mail, you
can even eliminate phone tag. The e-PRO streamlines your entire
transaction, from showing to closing.
Less expense. An e-PRO's access
to advanced technology can save you considerable expense.
You have more tools to find or market your home, so you're
likely to get a better price. With on-line home
tours, you reducein-person showings — and the costs involved.
And by using e-mail, you save money on
long-distance calls and fax charges.
Relocating? An e-PRO is ideal for you. With the
tools to do your research electronically,
you can make a decision on a home the first day you're in
town - or without traveling at all. You and your
family save on travel costs. And after
you've decided to buy, monitoring the sale by e-mail saves
you even more.
Should you use an e-PRO? Yes — especially if you're an
Internet user. In this fast-paced age,
technology has become a necessity. An e-PRO is someone
who has recognized and responded to the needs of the new consumer.
If you choose an e-PRO, it's a safe bet you'll get the kind of
service you want — and need.
Copyright© InternetCrusade® and NATIONAL ASSOCIATION OF
REALTORS®.
All rights reserved.
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